- ALL THE WAY TO THE OCEAN -
The following is additional information for teachers, parents and those
interested in preserving our oceans, rivers, lakes and natural bodies
of water from pollution caused by human activity around the world.
Through the conduct of daily activities, the general public releases a
multitude of pollutants into storm drains. Urban runoff is the largest
source of unregulated pollution to the waterways and coastal areas of
the United States. The most common pollutants released into storm drains
Fuel and motor oil leaking from cars
Household cleaning products
Improperly disposed paint and paint thinners
Paper, cups, and other litter
Yard waste and fertilizers
Animal waste left from household pets
It only takes a little pollution to affect an aquatic ecosystem,
destroy a habitat, and kill wildlife. What's wrong with a little water
running from a lawn into the street, down the gutter and into the storm
drain? It's not just water from that one lawn. Combine that action with
each car that is washed, each driveway that is sprayed off, and the
water really begins to flow. That water carries with it every pesticide,
herbicide, or fertilizer used to make lawns healthy and attractive. It
carries detergents and oils from the driveways and streets. It carries
the debris and waste that gather in the storm drain. It carries bacteria
and infectious organisms from pet waste, and arsenic and cadmium left
on road surfaces by normal tire wear. And that fluid doesn't go to the
sewer or a water treatment plant; it goes straight to the nearest creek,
river, estuary, bay, or ocean. Almost every storm drain system in the
state bypasses treatment facilities. Once in the river or stream, the
pollution kills the micro-organisms and micro-invertebrates that form
the base of the natural food web, beginning a ripple effect that
ultimately hurts fish, wildlife and humans. As the water makes it way to
the oceans, water quality is affected, resulting in increasing numbers
of days that beaches are closed every year due to unhealthy water
Some of the runoff is intentional; most of it is preventable. The U.S.
Environmental Protection Agency (EPA) estimates that American households
generate 193 million gallons of used oil annually, some of which is
improperly disposed. The EPA estimates that households improperly dump
the equivalent of 17 Exxon Valdez oil spills, every year!
According to the National Research Council, human activities and
carelessness cause approximately 29 million gallons of petroleum to
pollute North America's ocean waters every year. Nearly 26.3 million
gallons of that oil comes from urban run-off, fuel dumping by commercial
airplane pilots, emissions from small boats and personal watercraft and
polluted rivers. By comparison, pipeline and oil tanker mishaps spill
about 2.7 million gallons in our waters.
For those doing their own vehicle maintenance, it's likely some oil,
grease, radiator fluid, or other substance has spilled and eventually
washed into the nearest storm drain. Some people dump used automotive
fluids into storm drains intentionally. Poorly-maintained vehicles leak
these fluids onto every roadway they travel. That's why our streets and
highways are slick after the first rain of the season. Each rain event
carries that "slick" into a nearby waterway, contaminating the water and
injuring entire ecosystems.
What about those "biodegradable" products? Biodegradable actually
relates to the ability of a treatment plant to break down the product -
not its ability to biodegrade in the natural environment. With increased
water usage, diversions, and dams, dilution of pollution is not a
solution. In order for an ounce of "biodegradable" detergent to be safe
for fish, it needs to be diluted by 17,857 ounces of water. One ounce of
household bleach requires 312,000
- GREENSBURG WIND FARM -
The story of Greensburg
On May 4, 2007 a massive tornado leveled Greensburg, Kansas, destroying
95% of the homes and leaving a path of devastation 2 miles wide. In the
aftermath, the residents committed rebuilding as “the greenest town in
To support the greening of Greensburg, NativeEnergy is extremely proud
to offer you the exclusive opportunity to help build the new Greensburg
Wind Farm. Your purchase of carbon emissions reductions helps build this
exciting new project.
Your purchase also enables you to balance out your carbon footprint –
the emissions from the energy you use to run your businesses, power your
home, or travel.
Your purchase brings critical financing to this inspiring project, and you can say,
"I helped build the Greensburg Wind Farm!"
Greensburg Charter Supporters
Several of our clients, Greensburg Charter Supporters, made significant
early offset purchases from the Greensburg project. Through our unique
help build approach our clients and partners have helped build more than
30 new projects that fight global warming.
Charter Supporters include: Ben & Jerry’s, Clif Bar, Green Mountain
Coffee Roasters, Stonyfield Farm, Brighter Planet, Aveda, and Reverb.
These Charter Supporters are joined by Clean Air – Cool Planet, an
environmental non-profit partner of NativeEnergy, which is responsible
for the permanent retirement of carbon reductions from the project.